01 / SELECTED WORK · REDESIGN IN PROGRESS
Boston Dog Company
A dog care redesign in progress, focused on helping pet owners choose care and a location.



THE BRIEF
The problem to solve.
A pet owner may be looking for daycare, boarding, walks, or another service at a particular location. The redesign aims to make that choice immediate while keeping the familiar Boston Dog identity and friendly tone.
THE APPROACH
How the site responds.
The current preview uses the existing logo, real dog photography, warm language, and a prominent route to locations and services. The wider photo-led direction is still being developed, so this work is shown as in progress.
DESIGN DECISIONS
What to notice.
- The first screen preserves “Good days for good dogs” and the real-dog imagery.
- Service and location routes address the two most common starting questions.
- The redesign status distinguishes this preview from the current public site.
SCOPE
What the work covers.
- Redesign direction in progress
- Service and location navigation
- Responsive page direction
YOUR MOVE
Have something
in mind?
Tell us what you need your site to do. We’ll start with a conversation.
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